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Micron Technology, Inc., Introduces Advanced Feature Set with New 2-Megapixel System-On-A-Chip Image Sensor for Mobile Handsets
New Sensor enables high resolution and small form factor cameras
for multimedia-capable handsets
BOISE, Idaho & CANNES, France—(BUSINESS WIRE)—Feb. 14, 2005—
Micron Technology, Inc., (NYSE:MU) a leading, global memory and
image sensor supplier, today announced the launch of their new
2-megapixel system-on-a-chip (SOC) sensor featuring DigitalClarity(TM)
technology. The new ultra low-power MT9D111 integrates Micron's
advanced 2-megapixel sensor core with a new generation of image
processing technologies in one monolithic integrated circuit. The
MT9D111 is currently sampling to select customers with general
sampling expected in April.
The MT9D111 introduces advanced features that enable easier design
implementation and faster time-to-market for mobile phone makers. This
camera-on-a-chip SOC device provides newly-incorporated functions,
including an integrated microcontroller that achieves more efficient
image processing, global reset to avoid image bending, and pixel
binning for enhanced image viewing. The microcontroller also increases
the device's flexibility to adjust color and other image processing
functions, and the integrated auto focus and JPEG compression save
design cost and space normally incurred by a required companion chip.
The MT9D111 is one of the first SOC devices with integrated and
flexible auto focus and real-time JPEG compression.
"Micron's new SOC sensor integrates advanced technology that
delivers expanded functionality to better support handset
manufacturers' product offerings at a time when consumers are
demanding superior imaging quality," said Farhad Rostamian, Micron's
Strategic Marketing Director. "Handset manufacturers require flexible
solutions without compromising image quality, ease of integration or
time-to-market. This new sensor device is designed to provide a level
of image quality and performance essentially in the same class as
digital still cameras with similar resolution. Additionally, the ease
of use and overall performance of the new device has been validated by
our leading customers."
"The novelty of cameras in phones has evolved into customers
demanding lasting picture quality," said Rostamian. "People want a
photo they can be proud of. On a separate yet equally compelling
level, service providers want their customers to carry a camera phone
that captures images they'll want to email - again and again. That
requires more than just a higher resolution sensor. It demands one
that can capture a high quality image in any lighting condition, and
process that image into a compressed format the handset can then store
and transmit - and do it all at a low-power threshold. Micron's
MT9D111 achieves these performance requirements."
Additional features enabling new handset designs include: a
sophisticated image flow processor, 10 bit on-chip ADC, advanced color
interpolation for truer colors and sharper details; and very fast auto
white balance with gray-scale detection providing better color across
a wide range of lighting conditions.
Visit Micron's Web site, www.micron.com, to obtain more
information on this new 2-megapixel SOC device, product evaluation
kits and software support for easy integration.
Micron Technology, Inc., is one of the world's leading providers
of advanced semiconductor solutions. Through its worldwide operations,
Micron manufactures and markets DRAMs, Flash memory, CMOS image
sensors, other semiconductor components and memory modules for use in
leading-edge computing, consumer, networking, and mobile products.
Micron's common stock is traded on the New York Stock Exchange (NYSE)
under the MU symbol. To learn more about Micron Technology, Inc.,
visit its Web site at www.micron.com.
Contact:
Micron Technology, Inc.
Echo Chadwick, 208-368-4400
echadwick@micron.com
http://www.micron.com
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